ANTHONY ADLER

Anthony D. Adler

President & CEO

KRISTY ADLER

Kristy Adler

Executive Vice President & COO

This husband and wife team has an uncanny talent for taking little company ideas and turning them into industry leading giants.

Prior to starting CRUISE and RESORT, Inc. in 2004, Kristy and Anthony Adler founded Cruise Fairs Of America, growing it into one of the world’s largest cruise-selling operations. Travel Services International acquired the company in 1997, creating a mammoth organization with over $1 billion in sales. Cruise Fairs Of America was known for its trend-setting marketing, and high-profile national advertising campaigns.

After leaving Travel Services International in 1999, Kristy and Anthony formed Adler International Consulting Group, specializing in consumer research for the travel/hospitality and technology industries. Several of the nation’s leading cruise lines and hotel companies signed on as clients. Specific projects included guest and trade perception studies, profitability analysis, process development, customer service guidelines for direct and Internet contacts, and technology integration.

Kristy and Anthony Adler have served on the advisory boards of various travel and media companies including Royal Caribbean International, NCL, Holland America Line, Saveur Magazine, and Ski Magazine. The couple has championed consumer protection laws in California, and Anthony served a term as treasurer of the state’s Travel Consumer Restitution Corporation. Anthony currently serves on the Marketing Committee at Virtuoso, a prestigious network of luxury travel providers. He is also the co-founder and Editor-In-Chief of Elite Family Travel Magazine. The dynamic couple have been featured as travel industry experts on network television, in newspapers and in magazines, and have been featured guest speakers at travel industry events all over the world.

CRUISE and RESORT, Inc.

CRUISE and RESORT Inc., was born out of extensive research and years of experience. Kristy and Anthony saw the major players in their industry all moving in the direction of self-service. While that can be a successful financial model for certain segments like airlines, they felt strongly that upscale and luxury clients still craved the expertise of true travel professionals. There are people who do their taxes online. Some seek legal advice from websites. Others see value in the knowledge and guidance that experienced trained accountants, attorneys, or financial advisors can bring to the table. That is exactly where CRUISE and RESORT is positioned within the travel industry, offering expertise and personal service to people who appreciate it.

Kristy and Anthony had it figured out correctly. CRUISE and RESORT has grown to become one of the most respected travel organizations in the United States. Besides its reputation for treating every individual client like a VIP, the company is known for its affinity-based travel marketing with enhanced customer service components. Separate areas of the company focus on travel for non-profit organizations, family travel and senior travel. CRUISE and RESORT is a proud member of Virtuoso, a consortium of top luxury hotels, cruise lines, tour companies and retailers. The association with Virtuoso enhances the travel opportunities and benefits available to its customers.

CRUISE and RESORT offers exclusive amenities and highly personalized service that is 180 degrees different than booking travel on huge websites, or direct with hotels and cruise lines.

CRUISE and RESORT is committed to building customer and supplier relationships on a foundation of trust and integrity. At the core of the company is a firm belief that Personal is Better.

Offering good travel deals should be only a first step. We all have limited vacation time. You can make the money back that you spent on a bad trip, but you can never get the time back. Getting it right is important! CRUISE and RESORT was designed for people who desire a higher level of service from a company where relationships are developed, nurtured and treasured. Treating people well will never go out of style.